Search Engine Marketing
The hyperlinks are probably the most powerful elements of the entire World Wide Web environment. Links are the glue that connects the Web sites together building a Web of documents, software and information. The hyperlinks are so powerful, important and valuable that they often have a price tag, depending on the location, position, relevance and type.
September 2008
The link is the cornerstone of the Web. That is why everything related to links is important: the URL, the linked text, the location of links, number of links and the quality of links.
September 2008
The search engines spider and index Web sites and they do so primarily according to links found on each Web site and spiced up with clever algorithms. Therefore, it is important to design and organize Web sites with that fact in mind. Making it easier for search engines to retrieve Web site's content should be a priority for all Webmasters.
September 2008
