Findability of a Web Site and Its Content
Findability is a fascinating word. It emphasizes the goal of every publicly accessible Web site. If a Web site has findability then it is likely to have Web users visiting it. Findability is a concept often associated to the search engines of the Web. If a Web user finds a Web site in search engines and has a good position among search engine results then it is findable and has findability, but that is only one piece of the puzzle.
Helping Web users find your Web site is a step towards reaching findability. This step involves Web design, coding and content generation and making these elements work together to form a Web page or a Web site that is easily accessible by search engines crawlers and Web users.
Another step is to help people find what they are looking for on your Web site. Today's Web sites are generally more than one page and it is common that Web sites contain thousands of pages. Web users often arrive at subpages after searching with the search engines and if those subpages entices the Web user to learn more about your Web site, your content, services or products then it is important to make it as easy, clear and pleasant as possible.
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