B2B Websites
Unless Websites are a part of an intranet or local net the name of the game is about getting the message out. Websites are generally
designed to be findable such as from a lookup in search engines or by links pointing to them. Most Web pages contain textual
content which makes them easier to optimize for findability.
September 2010
Search engine optimization has been exercised for a very long time. It is not an exact science since the nature of the major search
engines is to constantly change algorithms used to display search results. Therefore, the science of search engine optimization
always depends on algorithms that are usually protected from the eyes of curious Webmasters.
September 2010
There is more content, preferably
textual content, included on Websites than before. Perhaps this has something to do with the impacts major search
engines are having on content optimization efforts in order to get better positions.
September 2010
If there is one element of a Web page that is more important and more valuable than other elements it is the link. After more than a decade
the link is still a controlling factor in ranking Websites by the major search engines.
September 2010
In the observation we did on a group of B2B Websites over the course of more than year we looked at how the usage of Html changed.
We expected the B2B Websites to be more traditional than for example so-called Web 2.0 Websites and business blogs.
August 2010
Business-to-business (B2B) is a huge business over the Internet. Billions upon billions of dollars are being exchanged in B2B transactions. B2B was one of the first business sectors to take advantages of the Internet and the World Wide Web. With all these business transactions taking place over the Internet one can assume B2B Websites are on the cutting edge of Web design and Website development, but is it so?
August 2010