Ad2GO Today

Web design, Web page enhancements, on-page advertising, on-page data, search engine optimization, search engine marketing and anything else related to Web publishing.
Web sites are of many forms, functionality and design. This is in part what makes the Web exciting environment for the Web users. There are backgrounds and tiled image backgrounds in all the colors and patterns under the sun. Some Web sites are Flash based with fascinating graphics while others are pure text with conservative layout and everything in between. Links are underlined or not and in many colors depending on the overall design. Is all this variety good for the Web user?
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December 2008  
Generally, user interface design is associated with the practice of designing user interfaces for software applications. The principles and theories of user interface design are also suitable for the design of a Web site, Web elements and widgets such as interactive advertisements, Java Script functionality, applets and programs running under the Flash environment.
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December 2008  
Successful Web design, Web publishing and Web marketing is no longer an expertise among the few. Powered with data, research and experience the knowledge of how to successfully launch and run a Web site is accessible by many, yet the exact right way to do it is unknown. Many bits and pieces have to come together to make that happen and fortunately more of these bits and pieces are recognizable today than ten or fifteen years ago.
November 2008  
XML documents contain their own markup language. It is difficult to write software that understands all XML documents. That is the reason why we rely on standards when exchanging certain types of information via XML. This includes RSS for distributing, exchanging feeds with Web site related news and information, and for publishing XML-sitemaps that help search engines index Web sites
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October 2008  
Assuming that a Web page has a content that has an indexing potential with the major search engines then the single most important part of that Web page is the Title. This is not only the opinion of this Web site's webmaster, but also the opinion of many. There is wealth of knowledge available on the Web about this single Web page element.
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October 2008  
The technology behind a major search engine is sophisticated and beyond the imagination of small and micro Web publishers, but this technology plays a large role in determining the position of Web pages within search results. Web publishers learn, often by trial and error, what works and what does not work. That includes, among other things, the handling of duplicate or near duplicate Web pages.
October 2008  
Few years back there was an unofficial standard in Web design that most Web designers adhered to and that was Internet Explorer. If the Web pages were perfectly looking in Internet Explorer then a Web designer was certain that it looked that way for most Web users. Things have changed, for the better, and today there are at least five Web browsers that Web designers consider when designing pixel perfect Web pages.
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October 2008  
The hyperlinks are probably the most powerful elements of the entire World Wide Web environment. Links are the glue that connects the Web sites together building a Web of documents, software and information. The hyperlinks are so powerful, important and valuable that they often have a price tag, depending on the location, position, relevance and type.
September 2008  
Few years back 800x600 ruled, but not anymore. Screen displays have grown bigger in the past years. Seventeen and nineteen inches are probably the norm today for desktop computers and fifteen-sixteen inches for laptops.
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September 2008  
Building the Internet on standards rather than certain technology was a good move and has been the foundation on how it has evolved in the past two decades. There are Web standards for how data transfers between computers such as TCP, HTTP and FTP. These are the standards that are not at the top of Web designer's and Web site owner's mind, but there are standards that Web designers and Web site owners should pay close attention to.
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September 2008  
The Web sites of today are of many forms, look, design, structure and functionality. The most common Web pages have graphics, navigational links, banners and textual or multimedia content. It is also common that Web sites contain thousands of pages with textual content such as articles and blog posts. It is also very common that such Web sites use SQL databases for data storage with HTML front end.
September 2008  
The good old HTML table tag has been with us for a long time. Web designers use it for layout and tabular data. It is reliable; it is easy to get it working in all browsers and for those that want structure and order in their code the table tag is their best friend. There is another option available for Web designers that can do everything a table does and more: the DIV tag.
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September 2008  
We hope you bear with us the constant reflection on the Web few years back. Few years back JavaScript was not highly regarded as a programming language. Mainly seen as a way to blink HTML code and generate hover effects on links. One thing changed all this: the introduction of the XMLHttpRequest object. This single element opened the way for external data within JavaScripts and, as they say it, the rest is history.
September 2008  
Findability is a fascinating word. It emphasizes the goal of every publicly accessible Web site. If a Web site has findability then it is likely to have Web users visiting it. Findability is a concept often associated to the search engines of the Web. If a Web user finds a Web site in search engines and has a good position among search engine results then it is findable and has findability, but that is only one piece of the puzzle.
September 2008  
The link is the cornerstone of the Web. That is why everything related to links is important: the URL, the linked text, the location of links, number of links and the quality of links.
September 2008  
Fast loading Web pages and Web pages that are easy for other computers, including search engine spiders, to access and retrieve information from are more likely to enjoy success with search engine marketing.
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September 2008  
Splash pages are more common than one can imagine. Splash pages are for example advertisements pushed onto the user's screen before he reaches the actual content. The user can "skip intro" or wait for few seconds before the Web site delivers the actual content.
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September 2008  
The headings (H1...H6) in its original and default form range from very large to smaller. In the early days of the Web, it was terrifying to visit a Web page that had H1 heading. It was almost as terrifying as seeing the blink that followed the first version of Java Script, but that is a different story.
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September 2008  
The header tag (H1...H6) is a tag of many disguises. It has by default certain size, but it does not always appear in that form. It has a special role in the structure of HTML Web pages, but Web designers do not always apply the header tag to that role. This may sound confusing, but so are many things in HTML.
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September 2008  
We have previously discussed Web page speed optimization and how optimizing the HTML code and especially images can improve Web page loading time. The reason is very straightforward. According to our study, images are more than threefold the size of HTML markup source code.
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September 2008  
Tools that make your Web site look nice