The mantra "build sites and visitors will come" isn't working anymore. The major search engines might come to your Web site and index it, but all other alternative search engines, directories and link lists don't. The only way to reach those Web sites and services is to find them and submit your Web site details to them. This can involve a lot of work and takes a lot of time, but in the long run it is well worth it. The only problem with submitting your Web site to alternative search engines, directories and link lists is if you submit your Web site to a bad neighborhood, but that can be easily prevented.