Ongoing free advertising discoveries and observations. The survival tool for hard working small and micro Web publishers and Web business owners.
Looking back over the years it comes to our minds that at each given time there is always the additional extra feature that is needed to stay in the Web business game. Some of the first hosting packages sold to companies weren't even with their own domain name, but located under the root of the host. We, for example, started with a one page with a very strange and long URL hosted somewhere. The domain wave came and today all companies and Web businesses have their own domain names. Another trend was the newsletter trend. Web sites had to have an e-Mail newsletter to make traffic stick and return. Along came the next trend.